A sustainable and resilient business must be able to accept and embrace any changes in the external environment. Start planning on how your business can thrive with the virus or any other obstacle that could arise in the future. We must be agile and ready to learn new skills whilst preserving the company’s reputation. This should be a good test of your resilience.
2. Adjust your operations:
It will be important to revisit our health and safety measures in the workplace to protect everyone. Physical distancing, sanitising, wearing of masks, temperature checks, would need to be enforced. Moreover, flexible and remote working will be another crucial component to be arranged thus requiring trust and a digital infrastructure. Remember, we are still flattening the curve.
3. Re-invent your business:
Think of this as a new / renewed life line with the opportunity to reinvent and strategize your entire business. Perform a competitive analysis to see how your business weathered the storm vs others in the industry. Be bold, visualise the economic environment 10 – 15 years ahead.
4. Beginning of the information age:
Learn how to embrace technology and digitise – it is here to stay and the sooner you can use it to your advantage the better your chances of growth. Utilise technological platforms to increase brand awareness.
Whatever path you may choose to follow, please have a passion for what you do and you will succeed.
Event House Limited is an event management company based in Nairobi that specializes in conceptualizing, creating and executing memorable events for our private & corporate clientele across East Africa.